Wearables may be strengthening their grip in the tech marketplace, but will Fitbit have what it takes to go the distance? As the eight year old company which makes wearable health devices is set to raise between $350million and $500million from an initial public offering (IPO), it is a good time to ponder whether this … Continue reading
Tag Archives: AppleWatch
Was it worth the wait? Apple launches its smartwatch
After years of conspiracy theories, anticipation and disappointment, Apple finally launched its catchily named AppleWatch on 24 April 2015. Will this change the horological world the way that the iPhone changed the mobile marketplace, or is this one innovation too far? First indications are that the AppleWatch will dominate the smartwatch market from day one. … Continue reading